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Tuesday, 28-Jan-2014 14:06 Email | Share | Bookmark
facebook said to let some companies see pages you like2


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Facebook said to let some companies see pages you like
(Credit:Facebook)Facebook is letting some companies look at the other "Likes" of their fans. This means if you like a brand's page, that brand's marketers knows what your other "Likes" are, whether it be your favorite bands or TV shows, unidentified sources told the advertising magazine. For now, this tool is available only to "priority accounts," according toan AdWeek report.When asked for comment or confirmation, a Facebook spokesperson said the company had nothing to share at this time.If Facebook was allowing some companies access to this information, they may use it to plan their advertising strategy. Fans' interests, which could include favorite bands or TV shows, could help advertisers know how to stay relevant to consumers who have already expressed interest in their brand. This could manifest in which songs are chosen in TV ads or what partnerships are valuable. path of exile items Related storiesFacebook raises the curtain on its new U.K. engineering office iPad Mini steals Surface presale thunderiPad Mini steals Surface presale thunder Now that it's a public company, Facebook is under a lot of pressure to keep advertisers happy in order to make money. While this poe items reported tool is valuable for advertisers, Facebook users may not feel so good about it. The social network's past attempt to advertise off Likes spurred a $20 million lawsuit.
Facebook said to let some companies see pages you like


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